According to the CDC, more than 24,000 babies are born still in the United States annually. Within that tragedy, there is another almost unspeakable sadness. African American women are more than twice as likely to lose their babies to stillbirth than white women. Nearly 7,000 of their babies are born still every year in America.

Researchers have identified several factors that contribute to this inequity. Experts say black women, regardless of education or income, are less likely to receive early treatment for medical conditions like gestational diabetes, preeclampsia or high blood pressure—any of which might lead to stillbirth. The way women of color experience society, often through systemic racism and toxic stress, has real consequences for their health and their babies.

Count the Kicks is committed to eliminating racial disparities in stillbirth. You can help by spreading the word about our FREE app.

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We are striving toward equity, when race is no longer a predictor of stillbirth. That’s why we’re launching a campaign to reach mothers most at-risk of having their babies born still. Feel the Beat shows how expecting parents of color can help save their babies.

Please help us spread this incredibly important message. Share the campaign and Count the Kicks app with the people you love. Use #FeelTheBeat to share.